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To innovate through Gamification

A playful way to know better the Business

Innovar a través de la Gamificación   Category: Other formats
Type: Serious Innovation Games
Duration: Between 5 and 8 hours
Format: Formación presencial
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Since childhood, most of our learning has been exemplified by education games and collaborative activities that have encouraged our creativity. Even now, we have the opportunity to innovate through playful techniques that allow organizations to discover their potential needs and opportunities. As innovation is a serious game, this workshop will help you to understand your clients' needs and to design better the products and services that they will use by employing innovation games.



  • To better understand the client's needs
  • To discover client's opportunities
  • To be able to generate ideas that are different than the conventional ones
  • To design products with the correct features and benefits
  • To identify the most efficient communication messages
  • To improve sales and services efficiency



  • To prepare the ideal ground for discussion
  • To create a shared business vision
  • To observe and listen in order to communicate more effectively
  • To better understand new business opportunities
  • Team working
  • To share and discuss ideas in order to create a shared project
  • To increase the capacity to devise Innovations and to accelerate its development within organizations