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Creativity in social networks, a powerful sales tool

Research techniques to improve online communication

Creativity in social networks, a powerful sales tool Category: Methods and Tools
Type: Workshops and Seminars
Duration: Between 5 and 8 hours
Format: Classroom formatBlended formate-learningRapid format
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The main objective consists of offering better sales, a better understanding of the customer’s  needs and, ultimately, a better business strategy. For all that, we will study the new tools offered by social networks to conduct market research and analyze the consumers’ behaviour from a new approach. Indeed, there are a series of very powerful techniques that can be used thanks to the popularity of social networks.  Strategies to generate awareness and create impact among consumers will be also discussed, as well as tools attempting to modify the consumers’ behavior toward a sector, a brand or a product.



  • To know the new marketing trends
  • To understand the consumer’s behavior
  • To make simple research tools become familiar
  • To create brand notoriety on the network



  • The following competences for creativity in social networks will be developed:
    • Learning to use the available tools efficiently
    • Learning to detect and identify potential opportunities through social networks
    • To redefine the sale strategy
  • In addition,  to go deep through exemples and real case studies that illustrate this way of doing.